PUBLIC REFERENCE
Duolingo
Playground Starter Kit
Colors
Duo Green
#58cc02 Primary CTAs, logos, headlines, interactive highlights — the brand's key signifier of action and identity.
Sky Blue
#1cb0f6 Secondary outline buttons, inline text links — provides a clear, alternative interactive cue.
Duo Green Light
#d7ffb8 Background tints for highlighted or active states, often paired with Duo Green.
Sunshine Yellow
#ffc700 Used exclusively within illustrations for pops of warmth and energy.
Grape Soda
#a570ff Used exclusively within illustrations as a cool, playful accent.
Bubblegum Pink
#cc348d Used exclusively within illustrations for vibrant, friendly details.
Snow White
#ffffff Page backgrounds, button text, card surfaces.
Cloud Gray
#e5e5e5 Borders for secondary buttons and dividers.
Silver
#afafaf Placeholder text, disabled states, secondary info text.
Graphite
#777777 Body copy, descriptive text.
Charcoal
#4b4b4b Subheadings, secondary headlines.
Almost Black
#3c3c3c Primary body and UI text.
Do
- Use 'Duo Green' '#58cc02' for all primary CTAs and brand-voice headlines.
- Apply a 12px border-radius to all interactive UI components like buttons and inputs.
- Use the 'feather' font exclusively for large, impactful headlines (48px+).
- Create depth on primary buttons with a solid, darker green bottom 'shadow' (e.g., `box-shadow: 0 4px 0 #3f8f01`).
- Pair every major content section with a large, on-brand character illustration.
- Use 'Sky Blue' '#1cb0f6' for all secondary interactive elements like outline buttons and text links.
- Set body copy and UI text with 'din-round' and its distinctive `letter-spacing: 0.053em`.
Don't
- Don't use sharp corners on any UI element.
- Don't use any color other than 'Duo Green' '#58cc02' for the main 'Get Started' action.
- Don't use the 'feather' headline font for small text or body copy.
- Don't apply traditional `box-shadow` for elevation on panels or cards.
- Don't create text links in any color other than 'Sky Blue' '#1cb0f6'.
- Don't use system fonts; the custom 'feather' and 'din-round' styles are integral to the brand.
- Don't design a section without considering its accompanying illustration.